Colleges' Alumni Offers
https://www.collegewebsites.ac.uk/content-reviews/alumni
A strong alumni offer is a really solid foundation for community development. The best are mostly led by the alumni themselves, with current staff providing operational support. Of the 457 College Websites checked 56% have no Alumni Offer. Of the 199 that do, a simple simple five point test has been run:
- Organiser Details
- Contact Details
- Contact Form
- Alumni Registration Form
- Annual Events Listings
Colleges' Alumni Offershttps://www.collegewebsites.ac.uk/content-reviews/alumniA strong alumni offer is a really solid foundation for community development. The best are mostly led by the alumni themselves, with current staff providing operational support. Of the 457 College Websites checked 56% have no Alumni Offer. Of the 199 that do, a simple simple five point test has been run:
These are the results from a total score of 5, with half marks made for only the email or telephone number being shown. Really good examples of best practice are found on many College's websites, with annual commemorations for ex-students killed during wartime, especially with the 100th. anniversary of Armistice Day, being the most poignant example. The only perfect score is by the Old Monovians of Sir George Monoux College with the Alumni & Supporters Network at Bradford College and the College Association of Shuttleworth College close behind with a score of 4 out of 5:
College's Wikipedia Articleshttps://www.collegewebsites.ac.uk/content-reviews/wikipedia Wikipedia is currently the 6th most popular website in the UK and is frequently used by potential students, clients and stakeholders as a method of accessing evidence of a College's expertise and operational competency. A simple five point test has been undertaken and a clear Top Ten and outstanding Number One College Wikipedia Article have been identified. Of the FE/6F/AE Colleges that have a Wikipedia Article this is the 5 point test that has been run:
Wikipedia Content Best Practice is quick to emulate, is easy to track in Google Analytics, Tag Manager & Data Studio, has a cracking return on investment, and is more than equal to all the analogue and digital advertising spend. Each of the best College articles have good things to emulate but only the Royal National College for the Blind's Wikipedia Article is strong enough to be accepted as a Wikipedia Featured Article:
Nota bene - There are four Lists of College Articles for England, Scotland, Wales and Northern Ireland, as well as many local Wikipedia Articles that must be used to provide the biggest footprint and the best evidence base for decision makers to enroll, employ and, sectorwide, endow. July 2018 Snapshot Website Traffic Rankingshttps://www.collegewebsites.ac.uk/traffic-reviews/current-alexa-rankings-in-order Hadlow College are, by getting to 4th from a 2016/17 average of 229th, the standout performer this month reaching their best Alexa & Sectorwide ranking. A group of 9 College Websites have been added to the monthly snapshot website traffic review. The best performing is the new Group Website for Hackney, Redbridge, and Tower Hamlets Colleges:
|
